Joining the climate conversation: Why how you talk online matters

By Spyridoula Markou 

 We’ve all seen it, someone posts about climate change on social media, and the conversation quickly turns into a back-and-forth of arguments, confusion, or even personal attacks. These days, online platforms are central to how we share information, raise awareness, and talk about urgent issues like the climate crisis. But if we’re not thoughtful in how we engage, those same platforms can easily spread misinformation or shut down meaningful dialogue. 

When used well, online discussions can be a force for good. They bring together people from different backgrounds to share experiences, learn from each other, and build collective understanding. Whether it’s a scientist explaining new data, a young activist speaking out, or someone simply asking questions, these exchanges can deepen climate awareness and drive action. But the tone and approach we bring to these conversations matter just as much as the facts.  

One of the most effective ways to contribute to better discussions is surprisingly simple: take the time to listen. In fast-paced online debates, it’s easy to skim comments or rush to respond. But reading carefully and trying to understand where someone is coming from helps create space for mutual respect. Someone expressing doubt about climate change might not be trying to mislead—they could be feeling uncertain, overwhelmed, or exposed to unreliable sources without realising it. 

Another helpful habit is asking questions instead of jumping to conclusions. If someone posts, “I don’t think humans are really behind climate change,” a calm, curious response like, “I’ve read quite a bit that says otherwise—would you mind sharing where you heard that?” can lead to a more open exchange. It invites reflection and creates the possibility for dialogue, even across disagreement.  

These kinds of responses might seem small, but they can shift the entire tone of an online thread. They help move conversations away from conflict and towards understanding. They show that it’s possible to care deeply about climate issues while still being patient and respectful with others. 

Of course, not every conversation is worth continuing, especially if it turns hostile. Unfortunately, climate discussions can sometimes attract harassment, particularly toward scientists or activists. Knowing how to protect your privacy, support others, and disengage when needed is also part of being a responsible digital citizen. 

Thoughtful engagement online isn’t just about avoiding arguments, it’s about helping to build a healthier, more informed public space where climate action can thrive.  

Curious to learn more about how to handle online discussions with care and confidence? Visit the Digital Academy against Climate Disinformation and explore our full module on online conversations and safety. 

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